THE BACKGROUND
Southern New Hampshire University is the quintessential New England College. Nestled in Hooksett, NH, the university boasts excellent academics as well as a thriving athletics program. The SNHU Penmen belong to the Northeast -10 Conference and after years of success, they knew it was time for a major overhaul. The Fieldhouse is the hub of Penmen Athletics, and Tom Wilkins, Associate Director of Athletics, contacted AMI to help begin the first major renovation the facility had seen since it opened in 1979. Throughout the summer of 2014, AMI worked closely with Southern New Hampshire University to deliver innovative signage solutions to provide the best game day atmosphere for fans, students, and athletes alike at the SNHU Fieldhouse as well as several of their other athletic facilities.
THE WORK
The AMI team went to Hooksett to get a better understanding of what upgrades the facilities needed. The Athletic Department had designs in mind for some of their projects, but looked to AMI’s Creative Department to create innovative solutions for a number of big projects on their radar. Oversized cloth banners showcasing Penmen Pride and their Mascot were developed, along with vinyl pad wraps, and windscreens. AMI saw areas for opportunity around the entire facility for small improvements that would leave a big impression: window graphics, replacement of generic bulletin boards, athlete recognition displays, and directional signage. The AMI Install Crew took over after production, and SNHU was transformed in no time.
THE RESULTS
Beginning in the spring of 2014, Southern New Hampshire University has worked alongside AMI to transform their facilities. They’re constantly making improvements and rely on AMI to get the work done no matter the scope of the project. AMI helped to bring SNHU’s vision to life and now Penmen Pride is around every corner of their athletic facilities.
Championship Banners were hung proudly to celebrate the program’s past accomplishments and a vibrant vinyl pad wrap was installed to refresh the look of the court. Large multi-purpose cloth banners were hung in the fieldhouse promoting school spirit, while serving the very important purpose of noise control. Large windscreens line the softball field, and window graphics add unexpected visual appeal to many of the buildings. You will find an AMI-produced project just about everywhere you look at Southern New Hampshire’s athletic facilities.
