Branded Tents are a great way to utilize customization to draw attention to your company or organization. Whether at an event, or for personal use, branded tents allow for protection of goods, while creating an eye-catching design, making your tent stand out and visible to all who walk by.
At almost any college or university, there are frequent events for students. Whether it be athletics or admissions, branded tents provide a great opportunity to set up information booths, concessions, or even stores to bring in revenue and provide assistance to attendants. By displaying school graphics on branded tents, you are adding more school spirit to all events while also creating a more welcoming and approachable area for students. Branded tents also act as a meeting point, the custom logo added to the tent creates an easy to see target for people to locate.
For collegiate sporting events, branded tents provide an area for fans to congregate before the game begins. Colleges can set up team shops, and sell t-shirts, hats and more. Branded tents can be beneficial to the athletes as well, being used to provide cover from the sun for outdoor events. College admissions events often have many different areas for students to learn more information about their future school. By using custom tent graphics, it is easy to display different signage on multiple tents, indicating where students should go to learn more about specific topics.
Outside of colleges and universities, there are other major sporting events that could benefit from branded tents. At the Falmouth Road Race, branded tents were used to create a place for participants to sign in. Rather than just using a plain tent, the Falmouth Road Race added tent graphics to create an easy to locate sign-up area. Similar to the Falmouth Road Race, Fly Racing used branded tents at an event, creating a place for fans to sign-up and receive more information from Fly.
There are many ways to use branded tents to advertise as well. Tent graphics can be created to promote any company or brand. Subaru used a branded tent to promote the Subaru Rally Race Team. The tent included links to the team’s website and was used to cover a race car that was on display. Team O’Neil used branded tents to promote their rally car driving school, which included Ford’s logo and Team O’Neil’s logo and website.
A third way to utilize branded tents is for major events, like the Travelers Championship on the PGA Tour. The PGA Tour used tent graphics to turn ordinary white rental tents into branded tents. This creates what felt like, an indoor environment, while being outside for the whole event. The Travelers Championship used tent graphics for the shop, concessions, medical needs and advertising. As opposed to sticking with plain tents the Travelers Championship stood out with branded tent graphics allowing for advertising needs to be met and easier navigation for spectators.
Branded tents are great for any event. For colleges and universities there are an endless amount of situations where tent graphics could be used to give an event a more professional feel. In regards to advertising, branded tents can be used to promote a company or display a sponsor. Finally, at professional sporting events, like the PGA Tour, tent graphics can be used to create a total fan experience, including concessions and sponsor tents. Branded tents are a great addition to any event and can help create a more eye-catching and spirited point of interest.