Coastal Carolina University, located in the eastern part of South Carolina, has not only a stunning location outside of Myrtle Beach, but a growing athletic program as well. With all of their teams competing at a Division I level, CCU has shown that they have serious talent, but the teams are always striving for more. The football team has plans of leaving the Sun Belt Conference and become an FBS member in the 2017 season, meaning they would be eligible for bowl games and play in some of the nation’s biggest venues. This means not only continuing to grow as a team, but also attracting new recruits to strengthen their roster.
With that in mind and looking to improve their stadium branding, Coastal Carolina turned to AMI Graphics to determine the best signage solution to visually enhance the rows of concrete support columns at Brooks Stadium. After discussing the end goal of Coastal Carolina’s signage needs and taking the different variables of the desired location, it was determined that vinyl pole wraps would be the best solution to give these dull concrete columns a facelift while also adding to their stadium’s branding.
Vinyl pole wraps are a simple, yet impactful option as they are created by wrapping a vinyl banner tightly around the pole or column and securing the ends with hook and loop. Traditional pole wraps are typically printed on an adhesive material that adheres directly to the pole which means that they are up until they are permanently removed. On the other hand, vinyl pole wraps can be easily removed and reinstalled making them a great temporary signage solution for special events, rotating sponsors, and more. Vinyl pole wraps are also a budget-friendly option.
Coastal Carolina chose to use their pole wraps as a student-athlete recognition display showing off player accomplishments to players, fans, and prospective recruits alike. The choice to use vinyl pole wraps means that they can easily add sponsor logos, additional player and team accomplishments, or promote upcoming games or events all while giving a fresh, new look to a previously drab part of the stadium.
In the end, AMI was able to deliver a cost-effective stadium signage solution to Coastal Carolina helping them to improve their stadium branding, as well as show off their many achievements.
“The process leading up to delivery was very easy and smooth. Also the expected delivery time was spot on. The process of uploading the images to the AMI website was very easy to use and the staff was very accommodating to any of the changes we had. The wraps are exactly what we wanted and AMI delivered perfectly. We look forward to continue working in the future with AMI.” – Frank Starace, Facilities and Operations Assistant, Coastal Carolina University